Tourism 2016: Nuremberg tops last year's overnight stays record
With 3.219 million overnight stays in 2016, a 6.8 percent increase over last year, Nuremberg has once again achieved a new record result. The numer of arrivals - with 1.761 million guests and an increase of 4.4 percent - has also reached a new all-time high.
Overnight stays by guests from both Germany and abroad have increased at an almost equal pace. As in the past, Germany remains the most important market for Nuremberg, with 2.174 million overnight stays (+ 6.9 percent) and a market share of 67.5. percent. Despite tension surrounding the geo-political situation and security concerns, overnight stays from visitors outside Germany have continued to rise. For the very first time, there were more than 1 million overnight stays from guests from abroad, an increase of 6.5 percent. This is due in part to the face that 2016 was a strong trade-fair year and that the Albrecht Dürer Airport Nuremberg has added new direct flights to foreign destinations. Compared with other large German cities, where average overnight stay growth was calculated at 2.3 percent (as of November 2016), Nuremberg has seen an above-average positive development.
The strongest month during the course of the year was again July with 298,587 overnight stays. This confirms once more that the classic summer slump, which was always a topic of concern in the past, no longer exists. December brought an overnight stays record; with 295,410 overnight stays and an increase of 7.8 percent it was the strongest December since statistics have been compiled.
It is also remarkable that despite an increase of more than 1,000 hotel beds in comparison to the year before (as of December 2016), the occupancy rate has risen to 48.9 percent (2015: 47.3 percent).
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